Help shape the Future of Housing Services 2036. Take part in Housemark’s sector-wide surveys and contribute insight to guide housing’s next decade.

 

Help shape what comes next for housing

The social housing sector is under pressure like never before.

Customer needs are becoming more complex. Expectations continue to rise. Resources are stretched. And housing providers are increasingly stepping in where other public services cannot.

At Housemark, we see this first-hand through the data.

That’s why we’re supporting the Future of Housing research report a major, sector-led initiative to build a clear, evidence-based view of how housing services must evolve over the next decade.

Now we need your insight.

A turning point for housing services

Housing associations are no longer just landlords. They are:

  • Supporting people with increasingly complex needs
  • Managing growing demand with finite resources
  • Operating under tighter scrutiny and accountability
  • Adapting to rapid technological and societal change

There is a growing consensus across the sector:
the current model is under strain and not yet designed for what comes next.

This research will help answer the critical question:
👉 What should housing services look like in 2036 — and how do we get there?

Why this work matters — and why Housemark is involved

Housemark brings 25+ years of sector benchmarking, data and insight into this project.

We’re leading the data collection, analysis and modelling, combining:

  • Long-term benchmarking data
  • Sector-wide survey insight
  • Qualitative intelligence from housing providers
  • External evidence and national datasets

This ensures the findings are not just opinion but grounded in robust, credible evidence the sector can trust and act on.

What you’ll help create

Together, we are building a shared evidence base that will:

  • Define how housing services are changing today
  • Forecast demand, cost and workforce pressures to 2036
  • Set out practical future service and operating models
  • Create a future workforce framework
  • Strengthen the sector’s collective voice with government and regulators.

This is about giving the sector the clarity and credibility  to act.

Why take part?

By contributing, you will:

  • Influence a flagship, sector-wide report
  • Ensure your organisation’s experience is reflected
  • Benchmark thinking against peers
  • Gain early visibility of emerging trends
  • Support stronger evidence for funding, policy and change

Just as importantly, you’ll be helping the sector answer some of its biggest strategic questions.

Take part in the research

We’ve designed two short surveys to capture both operational reality and strategic insight.

Share your organisation’s experience

Help build a picture of how services are evolving and where pressures are greatest.

👉 Survey link for frontline staff 

Provide your leadership perspective

Contribute strategic insight on future demand, service models and workforce challenges.

👉 Survey link for leaders

Key timings

  • Data collection: May – June 2026
  • Analysis and modelling: Summer 2026
  • Publication: September 2026

Be part of the sector’s next chapter

This is a critical moment for housing.

The decisions made over the next few years will shape services for the next decade — and beyond.

At Housemark, we believe the sector needs clear evidence, shared insight and collective ambition to meet that challenge.

👉 Take part today  and help shape what comes next.